| Autor: |
Koh, Chin-Min, Chong, Tun-Pin, Hasan, Nurfadhilah Binti Abu, Foo, Chuan-Chew, Ng, Chee-Pung, Tan, Thye-Huang |
| Zdroj: |
Journal of Banking and Financial Technology; April 2024, Vol. 8 Issue: 1 p1-9, 9p |
| Abstrakt: |
Digital Banks assumed a critical role in the digital economy in providing fully digitalised services to cover underserved and unserved markets. Following the recent announcement by Bank Negara Malaysia (the Central bank of Malaysia) on April 29, 2022, these banks are expected to begin their operations within 12–24 months. Thus, this study investigates the technology acceptance of Malaysians to digital banking services. Malaysians' technology acceptance towards digital banking services. The study employs the Unified Theory of Acceptance and Use of Technology (UTAUT) model, considering variables such as performance expectancy, effort expectancy, social influence, and facilitating conditions. Data was gathered from 384 respondents in major cities throughout Malaysia. The analysis revealed that performance expectancy, effort expectancy, and facilitating conditions significantly and positively impact intention to adopt digital banking services, while social influence was found to be statistically insignificant. These findings provide valuable insights for digital banks and the central bank, enabling them to understand user perspectives on technology and enhancing the penetration of digital banking services to the public. |
| Databáze: |
Supplemental Index |
| Externí odkaz: |
|
Full text from SpringerLink