How I sell the AMA: `Stars' share their techniques.

Zdroj: American Medical News; 12/16/96, Vol. 39 Issue 47, p4, 1/5p, 2 Color Photographs
Abstrakt: Relates the techniques used by Paul Gitman and James Rohack in the recruitment of members for the American Medical Association (AMA). Recruitment of residents in the workplace; Creativity; Importance of personal contact; Updating of the local society with AMA news.
Databáze: Supplemental Index