| Autor: |
Gogołek, Włodzimierz, Kuczma, Paweł |
| Předmět: |
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| Zdroj: |
Media Studies / Studia Medioznawcze; 2013, Vol. 53, p1-21, 21p |
| Abstrakt: |
Over 90 per cent of information generated in 2012 was registered in the form of a digital recording. Sources of this scale are described as Big Data. An analysis of this data creates new sources of valuable information. The process of their retrieval -- mainly from social network services -- was termed refining Big Data. A confirmation of the usefulness of its application is research results on the support for certain political parties participating in parliamentary elections in Poland in 2011. The accepted methodology and results from quantitative research prove that the refining of records obtained from social networks can be a reliable source of information on the state and changes of political sympathies in the period before elections. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Supplemental Index |
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