TIME OF VOTING DECISION AND USE OF POLITICAL ADVERTISING: THE SLADE GORTON- BROCK ADAMS SENATORIAL CAMPAIGN.

Autor: Bowen, Lawrence
Předmět:
Zdroj: Journalism Quarterly; Autumn94, Vol. 71 Issue 3, p665-675, 11p, 4 Charts
Abstrakt: Examines the impact of time of voting and use of political advertising as factors on voter preference as shown in the turnout of the Slade Gorton-Brock Adams senatorial race. Background on the candidates; Campaign highlights; Advantages and disadvantages of political advertising.
Databáze: Supplemental Index