How to do your own public relations.
| Autor: | Stein, B. |
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| Předmět: | |
| Zdroj: | Home Office Computing; Oct88, Vol. 6 Issue 10, p61, 3p, 2 Illustrations |
| Abstrakt: | Tips from public relations experts on designing a campaign, getting publicity, writing a press release and more. Describes how Debbi Fields, creator of the Mrs. Field's Cookie chain, promoted her idea; Checklists and basics. INSET: Debbi Fields' special recipe.. |
| Databáze: | Supplemental Index |
| Externí odkaz: |
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