| Autor: |
FU-BIN HAN, JIAN-MEI DONG |
| Předmět: |
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| Zdroj: |
College & University; Summer2011, Vol. 87 Issue 1, p47-50, 4p |
| Abstrakt: |
The article examines the concept of soft power of colleges and universities and describes ways on how to enhance such while identifying problems related to the constriction of the concept in China. It notes that the concept has been primarily associated to culture wherein Chinese Culture Soft Power Research Center director Zhang Guozuo believes that culture determines the strength of a nation. It adds that cultivating educational alliances will further enhance schools' soft power. |
| Databáze: |
Supplemental Index |
| Externí odkaz: |
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