Web 2.0 Revisited.

Autor: Hoffman, Sharon L.
Předmět:
Zdroj: System iNEWS; May2009, Issue 355, Special section p13-13, 1/3p
Abstrakt: The article discusses the role of Twitter software from Twitter Inc. on the corporate utilization of web 2.0 technologies. It notes the challenge posed by Twitter in corporate communications such as presenting a company image in short snippet and controlling a communication medium that relies on one-to-one connections. Further, it states that 30% of employees from Zappos.com Inc. uses Twitter as a business tool.
Databáze: Supplemental Index