Autor: |
Stevens Aubrey, Jennifer, Chattopadhyay, Sumana, Rill, Lesile |
Předmět: |
|
Zdroj: |
Conference Papers -- International Communication Association; 2008 Annual Meeting, p1-33, 33p, 4 Charts |
Abstrakt: |
Research on the Internet's impact on social capital has generally ignored its inherent sociability (Williams, 2006). In fact, the purpose of some of the most popular websites - such as Facebook and MySpace - is to increase one's social network. Reporting the results of a survey of 507 undergraduates, this study finds that social networking use was positively associated with online bridging and bonding, but on the whole, these gains did not translate into offline contexts. Facebook intensity, defined as using relatively more of the social networking functions of the site, was associated with gains in offline bridging and bonding. In addition, being motivated to use social networking websites for their intended purpose - to stay connected to others - was positively associated offline social capital, but using them to bolster one's public image was negatively associated with it. Discussion focuses on the implications of online social capital. ..PAT.-Unpublished Manuscript [ABSTRACT FROM AUTHOR] |
Databáze: |
Supplemental Index |
Externí odkaz: |
|