| Abstrakt: |
This paper focuses on organized stock-car racing (NASCAR) as a site of conflicting masculinities. Once a regional/rural southern spectator sport, NASCAR has become a national phenomenon and saw a rise in popularity beginning in the early 1990's. This "expansion" coincides with a shift in U.S. national hegemonic masculinity towards a postmodern consumption based masculinity rather than a more traditional productivity based masculinity. By understanding the historic beginnings of NASCAR and its importance in the development of a particular white, class-based masculinity in the South it is possible to contextualize the conflict the traditional fan base has with a new type of driver who embodies a more urban, metrosexual masculinity. [ABSTRACT FROM AUTHOR] |
