Loose change adds up to big budget bucks for firms.

Autor: McMurray, Deborah
Předmět:
Zdroj: National Law Journal; 05/15/2000, Vol. 22 Issue 38, pB9, 4p, 1 Black and White Photograph
Abstrakt: Discusses the management of marketing budget of law firms. Importance of identifying the different expenses in the marketing budget; Difficulty in tracking the effectiveness of individual attorney spending; Example of a fictitious law firm's budget management.
Databáze: Supplemental Index