| Autor: |
Driskill, Gerald, Camp, Jonathan W. |
| Předmět: |
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| Zdroj: |
Journal of Communication & Religion; Nov2006, Vol. 29 Issue 2, p445-483, 39p |
| Abstrakt: |
This study explores the identification strategies used by the "Nehemiah Group," a group of pastors who have united over 100 different churches in an urban renewal effort. This rhetorical analysis surfaced four identification strategies that are discussed in light of Burke (1970; 1972; 1973b) and Cheney (1983b; 1987; 1990). Relationship building was the primary value embedded in each of the strategies. Prayer, as a rhetorical strategy, sulfated as an area meriting further study. Implications for developing communication theory and research that adequately capture inter-organizational unity efforts are presented. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Supplemental Index |
| Externí odkaz: |
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