Doing Well by Doing Good is a Better Way to Bigger Profits.

Autor: Anderson, Ray C.
Zdroj: Journal of Innovative Management; Fall2005, Vol. 11 Issue 1, p7-18, 12p
Abstrakt: Deals with the environmental sustainability program of Interface Inc., a manufacturer of floor coverings and fabrics. Motivation for establishing the program; Benefits of the initiative for the business of Interface; Efforts to help protect the environment.
Databáze: Supplemental Index