| Autor: |
NGUYEN, JULIE, TRUONG, M. J., GERBER, LAUREN, WONG, CHRISTOPHER, WISHINGRAD, IAN, MARTIN, MATT |
| Zdroj: |
Entrepreneur; Mar/Apr2024, Vol. 52 Issue 2, p24-25, 2p, 7 Color Photographs |
| Abstrakt: |
This article discusses the importance of design in creating a brand identity. Six business leaders share their experiences and strategies for creating eye-catching designs that align with their company's purpose. They emphasize the need to stand out in crowded markets, reflect the preferences of their target customers, amplify their brand's purpose, mirror their product, scale with their business, and create a welcoming image. The article provides specific examples from various industries, such as food delivery, cookware, eating disorder recovery, mochi, cereal, and productivity software. [Extracted from the article] |
| Databáze: |
Supplemental Index |
| Externí odkaz: |
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