A Critique of Grammatical Coverage in Business-Communication Textbooks.

Autor: Kenman, Leon F.
Zdroj: Conference Papers -- Annual ABC Convention; 2004, p106-111, 6p
Abstrakt: In this article, the author discusses the overlap of language and business communication (BC) as he argues for their separation--an issue seemingly slighted by the profession. Pure English pedagogy deals with linguistic mechanics--punctuation, morphology, syntax, spelling, and diction; and style deals with succinctness, directness, and clarity; but communication discusses in a more holistic and content-oriented manner the many aspects of the movement of a message from one person to one or more others. Grammar books don't go into BC but business writing books straddle the two areas.
Databáze: Supplemental Index