The Structural Dimensions of Television Editorial Effectiveness.

Autor: Shosteck, Herschel
Předmět:
Zdroj: Journalism Quarterly; Spring75, Vol. 52 Issue 1, p37-60, 8p
Abstrakt: Reports on the popularity of broadcast editorializing in radio and television programming. Audience reaction to editorials; Procedure of the study conducted; Sructural dimensions of television editorials.
Databáze: Supplemental Index