Trends in Advertising Typography.
Autor: | Moriarty, Sandra Ernst |
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Předmět: | |
Zdroj: | Journalism Quarterly; Summer82, Vol. 59 Issue 2, p290-294, 5p |
Abstrakt: | Explores styles in advertising typography in magazines. Potential of photomodifications to create legibility problems; Use of all-display body copy; Reluctance to use sans serif for body copy. |
Databáze: | Supplemental Index |
Externí odkaz: |