Trends in Advertising Typography.

Autor: Moriarty, Sandra Ernst
Předmět:
Zdroj: Journalism Quarterly; Summer82, Vol. 59 Issue 2, p290-294, 5p
Abstrakt: Explores styles in advertising typography in magazines. Potential of photomodifications to create legibility problems; Use of all-display body copy; Reluctance to use sans serif for body copy.
Databáze: Supplemental Index