| Abstrakt: |
In this article the author focuses on the essentials of a powerful sales presentation. According to the author a powerful sales presentation focuses attention like a master magician. Without proper focus, your prospects' minds wander. They think about lots of other things. They mentally go on vacation. And when their minds drift away, you have lost the ability to communicate your message to them. A powerful sales presentation is not composed like a typical sales presentation. Giving your prospect an opportunity to ask questions is a good idea. Too often, speakers use the invitation to ask questions as an excuse for not explaining things well enough in the first place. |
