Discovering the food travel preferences of university students.

Autor: Sari, Ferika Ozer, Nazli, Murat
Předmět:
Zdroj: Tourism (13327461); 2019, Vol. 67 Issue 1, p47-58, 12p
Abstrakt: The main purposes of this study are to understand the perspectives of university students on food tourism and to discover their gastronomic travel preferences. 89 responses were gathered from a university in Izmir (on the west coast of Turkey) by using a structured interview technique. Th e data were analyzed through the descriptive methods including frequency analysis. Results indicate that the students' food travel preferences significantly vary due to their gastronomic motivations. Th e vast majority of these potential consumers consider going on a food-related travel in the future. Kebab, doner and baklava have an advantage over other dishes in terms of representing the region and becoming a brand. Participants believe that Turkey, Italy, Mexico, France and Spain are the top five countries that offer the best food experience. This study makes a considerable contribution to the literature on gastronomic preferences of young people through in-depth interviews. This exploratory research sheds light on this field of study for researchers, practitioners and food tourism professionals. [ABSTRACT FROM AUTHOR]
Databáze: Supplemental Index