| Autor: |
Maria Faust, M. A. |
| Předmět: |
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| Zdroj: |
China Media Research; Oct2018, Vol. 14 Issue 4, p24-36, 13p |
| Abstrakt: |
Cross-cultural research has often highlighted the differences of cultures, discussing this in terms of dimensions. Prior research often failed to provide an emic insight into one culture's characteristics. In order to overcome such stereotyping, Thomas offers an approach derived from critical interaction situations where the distinct features of each culture come into play. This paper takes up the idea of his culture standards but enriches them with more theoretical and practical emic knowledge on the standards and discusses them from a Yin Yang perspective. Two cultures are selected. For the sake of De-Westernization China is picked. Contrasting it with Germany is reasoned in distinct features between the two cultures. Culturally sensitive literature for both cultures is considered. In an outlook the application of such culture standards for quantitative data interpretation is discussed. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Supplemental Index |
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