Effective Public Relations/The Practice of Public Relations/This Is PR.

Autor: Nadler, Marjorie Keeshan
Zdroj: Communication Education; Jul86, Vol. 35 Issue 3, p329, 4p
Abstrakt: Reviews the books 'Effective Public Relations,' by S.M. Cutlip, A.H. Center and G.M. Broom, 'The Practice of Public Relations,' by F.P. Seitel and 'This Is PR: The Realities of Public Relations,' by D. Newsome and A. Scott.
Databáze: Complementary Index