Grassroots Innovation: A Promising Innovation Paradigm for Pharmaceutical Companies.
| Autor: | Betz, Ulrich A. K., Camacho, Nuno, Gerards, Michael, Stremersch, Stefan |
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| Zdroj: | Innovation & Marketing in the Pharmaceutical Industry; 2014, p119-148, 30p |
| Databáze: | Complementary Index |
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