The Technical Aplication of CRM in the Retail Sector during Times of Recession: The Case of Spain.
Autor: | Solé-Moro, Maria Luisa, Vizuete-Luciano, Emilio, González-Casallo, Javier, Rodríguez, Sergio Rodríguez |
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Zdroj: | Soft Computing in Management & Business Economics; 2012, p285-295, 11p |
Databáze: | Complementary Index |
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