HOW BOEING DOES IT.
Autor: | Yang, D.J., Oneal, M. |
---|---|
Zdroj: | BusinessWeek; 7/9/90, Issue 3168, p46-50, 5p, 5 Color Photographs, 1 Black and White Photograph, 3 Graphs |
Abstrakt: | Describes the Boeing Co. and its battle with rivals Airbus Industrie and McDonnell-Douglas for a United Airlines contract for new planes which is expected to approach $20 billion. Embryonic 777, a long distance 350-seat airplane; Maximum of customization with a minimum of cost; Wimpy return on equity. INSET: Running to catch up. |
Databáze: | Complementary Index |
Externí odkaz: |