THE EFFECT OF VIDEO GAME PLACEMENTS ON BRAND ATTITUDE.
| Autor: | Kuhn, Kerri-Ann L., Pope, Nigel K. Ll. |
|---|---|
| Zdroj: | AMA Summer Academic Conference Proceedings; 2010, Vol. 21, p79-87, 9p |
| Databáze: | Complementary Index |
| Externí odkaz: |
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| Autor: | Kuhn, Kerri-Ann L., Pope, Nigel K. Ll. |
|---|---|
| Zdroj: | AMA Summer Academic Conference Proceedings; 2010, Vol. 21, p79-87, 9p |
| Databáze: | Complementary Index |
| Externí odkaz: |
|