| Autor: |
Kaburakis, Anastasios, Pierce, David A., Cianfrone, Beth A., Paule, Amanda L. |
| Předmět: |
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| Zdroj: |
Journal of Sport Management; Jul2012, Vol. 26 Issue 4, p295-308, 14p, 5 Charts |
| Abstrakt: |
The article discusses a study of the attitudes of college football and basketball players regarding the use of their likenesses in video games and towards the concept of amateurism. The findings that the athletes often did not understand their agreements and scholarships and the rules regarding endorsement of commercial products are examined, and the recommendation that schools should provide more clarification for athletes is offered. The position of the National Collegiate Athletic Association (NCAA) on amateurism is also touched on. |
| Databáze: |
Complementary Index |
| Externí odkaz: |
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