| Autor: |
Myers, Nate, Robinson, Ron |
| Předmět: |
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| Zdroj: |
Skin, Inc.; Jan2011, Vol. 23 Issue 1, p60-67, 8p, 1 Color Photograph, 2 Graphs |
| Abstrakt: |
The article presents a reprint of the article "Engaging Spa Clients through Social Media," by Nate Myers and Ron Robinson, which appeared in the December 2010 issue of "Global Cosmetic Industry" (GCI). It discusses the use of social media by spa salons for product purchasing to achieve sales with return on investment (ROI). It discusses several practices for a successful social outbound engagement that includes recognizing, understanding and prioritizing social marketing strategies. |
| Databáze: |
Complementary Index |
| Externí odkaz: |
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