Autor: |
Warwick, Kenneth M., Beckwith, Neil, Friedman, Herman P., Haley, Russell I., Ott, Leland H., Sands, Saul, Sims, J. Taylor, Hammack, Terry, Darden, William R., Ashton, Dub |
Předmět: |
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Zdroj: |
Journal of Marketing Research (JMR); May76, Vol. 13 Issue 2, p161-165, 5p, 2 Diagrams |
Abstrakt: |
This section presents abstracts of the marketing research articles "Thurstone's Law of Comparative Judgment: Case V," by Taylor Sims and Terry Hammack and "PATHAN: Path Analysis Program For Recursive Models," by William R. Darden. |
Databáze: |
Complementary Index |
Externí odkaz: |
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