| Autor: |
Lucky Jr., William D., Greenberg, Barnett A. |
| Předmět: |
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| Zdroj: |
AMA Winter Academic Conference Proceedings; 2006, Vol. 17, p234-240, 7p |
| Abstrakt: |
According to Murphy, Monahan, and Zajonc (1995) nonconscious and conscious affect combine additively but there is evidence that suggest the two forms may also combine multiplicatively. In examining this issue, a review of the literature concerning the different categories of nonconscious affect is provided along with propositions. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Complementary Index |
| Externí odkaz: |
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