Blu-ray's identity Crisis.
| Autor: | Zyber, Joshua |
|---|---|
| Předmět: | |
| Zdroj: | Home Theater; Aug2008, Vol. 15 Issue 8, p32-36, 3p, 4 Color Photographs, 1 Cartoon or Caricature |
| Abstrakt: | The article focuses on the sales performance of Blu-ray Discs in the global market. It explores the disc's marketing, its performance compared to DVDs, and the factors contributing to its failure to make a hit in the consumer market. It also offers an insight on how to promote Blu-ray among consumers. For Blu-ray to succeed, the author suggests that a better selection of content should be made available, consumers should be educated about its benefits, and price incentives be offered. |
| Databáze: | Complementary Index |
| Externí odkaz: |
|