Autor:	Paltrinieri, Roberta
Předmět:	CONSUMERISM RESPONSIBILITY CUSTOMER services CONSUMER research CONSUMER protection CUSTOMER satisfaction CONSUMPTION (Economics) CONSUMER goods
Zdroj:	Sociologia del Lavoro; 2008, Issue 108, p69-81, 13p
Abstrakt:	Beginning from the perspective of the political consumerism this essay intends to respond to the following questions: Who is a responsible consumer? What is the impact on the ethnically orientated market? From these questions the author continues wondering if taking responsibility today is a choice or rather an obligation. From this issue depends the diffusion of a culture of responsibility that creates real narratives that feeds the social immaginaries and motivate consumers to consume goods and services instead of others. [ABSTRACT FROM AUTHOR]
Databáze:	Complementary Index
Externí odkaz:	Zobrazit plný text záznamu