Autor:	Hand, Richard J., Hollander, Stanley C., Rathmell, J.M., Smolan, Marvin, Grubb, Kenneth A.
Předmět:	CONSUMERS CONSUMER attitudes CONSUMER behavior PERIODICAL articles EMPLOYMENT POPULATION research CUSTOMER loyalty
Zdroj:	Journal of Marketing; Oct56, Vol. 21 Issue 2, p205-207, 3p
Abstrakt:	The article presents a series of abstracts of publications in the field of customer analysis, including "The Shifting Employment Pattern," "Population Movements in the Southern United States," and "Research Study of Consumer Loyalty."
Databáze:	Complementary Index
Externí odkaz:	Zobrazit plný text záznamu