| Abstrakt: |
A recent study conducted by the U.S. Centers for Disease Control and Prevention (CDC) evaluated the effectiveness of the Think. Test. Treat TB health communications campaign in raising awareness about latent tuberculosis infection (LTBI) among non-U.S.-born individuals, particularly those from the Philippines and Vietnam. The campaign successfully reached its intended audience, with over 33 million impressions and high engagement. Of the consumers surveyed, 87.8% reported an intention to ask their healthcare provider about tuberculosis during their next visit. While some healthcare providers did not feel they were the intended audience, they still found the campaign materials relevant to their patients. The study concludes that continued engagement with key audiences is crucial to eliminate tuberculosis in the United States. [Extracted from the article] |
