The Influence of Marketing, Pricing and Promotion on Gen Z's Purchase Behaviour of Halal Cosmetics in Indonesia.

Autor: Jamal, Mulyono, Masood, Adlin, Hasbullah, Nurul Adila, Rahim, Norfhadzilahwati, Zahro, Khurun'in, Ramadhanty, Yassinta Fitria
Zdroj: Journal of Muamalat & Islamic Finance (JMIFR); Dec2023, Vol. 20 Issue 2, p112-124, 13p
Databáze: Complementary Index