| Abstrakt: |
A regions success can be seen by the progress of city tourism, therefore tourism development, management, and development policies are needed that encourage concrete implementation. Thus, this research aims to evaluate the implementation of the tourism development program at Car Free Night Pedestrian Sudirman and Sekanak Lambidaro Palembang, using the context, input, process, product (CIPP) evaluation model analysis proposed by Stufflebeam and Chris LS Coryn [1]. This research used a qualitative method with the main instrument being in-depth interviews with 50 respondents. The results of observations showed that the implementation of the tourism development program was not going well, based on evaluation of performance expectations, social influence, facilitating conditions, improving the city's economy, and interest in tourist visits. Thus, moving the location of the Car Free Night tourist destination from Pedestrian Sudirman to Sekanak Lambidaro Palembang did not have a significant role. This research suggests that Sapta Pesona should be actualized in increasing regional development through tourism which will benefit the community's welfare. [ABSTRACT FROM AUTHOR] |
