Increasing organizational agility and innovation performance of tour operators from the relational view perspective.

Autor: Tisnasasmita, Bisma Jatmika, Muafi, Muafi, Isfianadewi, Dessy, Prajogo, Wisnu
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Zdroj: Acta Logistica (AL); Jun2024, Vol. 11 Issue 2, p221-232, 12p
Abstrakt: Previous research based on the Relational View has four major issues. The first issue is the need to stabilise relational rent in the long-term collaboration which can be addressed through involving management commitment. The second issue is the absence of implementations of non-financial relational rent such as innovation performance. The third issue is a significant fact that the research has not been conducted in crisis situations, where companies face limited resources and require both agility and innovation for survival. The fourth issue pertains to the absence of implementations regarding non-financial relational rent, such as innovation performance. To bridge this gap, in consideration of existing literature, this research is required to formulate a theoretical model that involves supplier collaboration, operational agility, management commitment, innovation performance, and the calculation on the effect of the relationship. This research applies structural equation modelling as an analysis tool with the support of AMOS software. The participants are leaders of tour operator companies based in Central Java Province and the Special Region of Yogyakarta, both are the major tourism destinations in Indonesia. Analysing 198 observations, the results demonstrate a positive impact of supplier collaboration on both operational agility and innovation performance. Management commitment has been demonstrated to moderate the impact of collaboration on innovation performance. This research encourages leaders of tour operator companies to engage in collaborations with their suppliers to achieve operational agility and improve innovation performance, particularly in facing the conditions caused by the Covid-19 pandemic. [ABSTRACT FROM AUTHOR]
Databáze: Complementary Index