FACTORS AND BUSINESS STRATEGIES FOR MAKING LOCAL PRODUCTS SUCCESSFUL: CASE STUDY FROM THE DEVELOPING ECONOMY.

Autor:	Do Minh Thuy, Pham Minh Dat
Předmět:	BUSINESS planning FOOD safety CONSUMER preferences CUSTOMER relations CUSTOMER loyalty MARKETING PRODUCT differentiation BRAND name products
Zdroj:	Environmental & Social Management Journal / Revista de Gestão Social e Ambiental; 2024, Vol. 18 Issue 9, p1-24, 24p
Databáze:	Complementary Index
Externí odkaz:	Zobrazit plný text záznamu