Like it, buy it? Examining the role of bookmarking in the mediation of visual appeal and purchase intent from a dual-system perspective.
Autor: | Yu, Youngjoon, Ahn, Jae-Hyeon, Kim, Dongyeon, Park, Kyuhong |
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Zdroj: | Industrial Management & Data Systems; 2024, Vol. 124 Issue 5, p1877-1901, 25p |
Databáze: | Complementary Index |
Externí odkaz: |