SUSTAINABLE MANAGEMENT PRACTICES: GREEN MARKETING AS A SOURCE FOR ORGANIZATIONAL COMPETITIVE ADVANTAGE.

Autor:	de Oliveira Lima, Lucas Alves, Ferreira dos Santos, Ansselmo, Nunes, Maria Muniz, Batista da Silva, Iara, Medeiros da Silva Gomes, Valdeli Maria, de Oliveira Busto, Murilo, Maia Lavio de Oliveira, Marcos Antonio, do Nascimento João, Belmiro
Předmět:	SUSTAINABILITY SUSTAINABLE development GREEN marketing COMPETITIVE advantage in business MARKETING management CONSUMERS NATURAL resources MARKETING strategy
Zdroj:	Environmental & Social Management Journal / Revista de Gestão Social e Ambiental; 2024, Vol. 18 Issue 4, p1-11, 11p
Databáze:	Complementary Index
Externí odkaz:	Zobrazit plný text záznamu