Behavior Towards Personal Monetary Resources: A Study on WhatsApp and Facebook Users.

Autor: Moreno-García, Elena, Molchanova, Violetta S., García-Santillán, Arturo
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Zdroj: International Journal of Media & Information Literacy; Dec2023, Vol. 8 Issue 2, p339-349, 11p
Abstrakt: There are scarce literature about attitude and behavior towards money in the Latin American context. The aim of the study was to identify the underlying structure that explains the behavior towards personal monetary resources on 631 Mexican Facebook and WhatsApp users. In order to get the database, the MAS scale was used. Three psychological qualities are included in this scale: security generated by money, need to retain money over a certain time and the feeling of powerprestige in having a certain amount of money. The data matrix obtained shows an acceptable internal consistency and reliability (α = 0.831). The data was analyzed using the exploratory factor analysis with principal component extraction and confirmatory analysis using Structural Equation Modeling (SEM) methodology to validate the measurement model. To do this, firstly we verify that the matrix is not an identity matrix. The main finding is the identification of a five-factor model with theoretical and practical validity. The fit of the model shows acceptable values: CMIN/DF 2.504; CMIN 658.442 with df 263 and p-value .080; the parsimony fit measure PRATIO (.877), PNFI (.773), PCFI (.811), RMSEA (.049), RMR (.134), GFI (.921), AGFI (.902) and PGFI (.745). The factor with the greatest contribution to factorial loads of the estimators of the model is Power and prestige, which explains the surveyed population’s behavior, in relation to their monetary resources management. [ABSTRACT FROM AUTHOR]
Databáze: Complementary Index