Marketing Strategies in Cross-Border Tourist Destinations: A Literature Review.

Autor:	Žvanut, Alenka Pahor, Vodeb, Ksenija
Předmět:	LITERATURE reviews MARKETING strategy TOURIST attractions VALUE creation PLACE marketing MARKET positioning TOURISM marketing
Zdroj:	Academica Turistica; Dec2023, Vol. 16 Issue 3, p313-328, 16p
Databáze:	Complementary Index
Externí odkaz:	Zobrazit plný text záznamu