| Abstrakt: |
Objective: To identify the production costs of vanilla, as a primary link within the value chain, to determine the profitability of the crop in Huehuetla, Puebla, Mexico. Design/methodology/approach: The information was obtained from applying N=40 surveys to producers in nine communities, with the methodology of financial evaluation of agricultural projects in the long term. Results: The diagnosis showed that vanilla is a highly profitable crop, indicating an average production cost of 0.1 ha -1 of $54,471.90 and the average total sale price of 0.1 ha -1 of $187,500.00 which has an impact on a high profitability (B/C R=2.54), even under conditions of small cultivation surfaces, in addition to farmers combining it with other perennial and annual species that generate income in the short and medium term to support families. Limitations on study/implications: Vanilla producers are located within a region with characteristics of marginalization due to their geographic location, which makes access to communication difficult; they do not have a government agency to represent them, and therefore, the information of production costs is limited and dispersed. Findings/conclusions: Vanilla is a crop of great productive potential in the Totonacapan region, and particularly in Huehuetla, due to their high commercial value. It is advisable to promote programs that favor its expansion with improvements in cultivation techniques that reflect higher yields, quality and commercialization to improve the standards of living of the farmers. [ABSTRACT FROM AUTHOR] |
