| Abstrakt: |
The development of halal tourism requires innovative collaboration between stakeholders, and the involvement of all stakeholders is very important in its implementation, from the government and academics in the Tri Box, to the community, and mass media. In West Sumatra province, collaboration between actors is still noted, which is the prime motive behind this research. This study aims to analyze the collaborative innovations carried out and helix models formed during the development of halal tourism. Our research uses Hartley's theory of collaborative innovation, while using a qualitative descriptive approach. The informants were purposively selected from the tourism office Bapelitbangda, regional office of the Ministry of Agriculture, PHRI, ASITA, PPHI, tourism activists, academics, mass media, and DPRD of the city of Field. Data collection was carried out using interview techniques (in-depth interviews), documentation, and focus group discussions with informants and direct observations. The collected data was analyzed using N.Vivo. From the results of this research, it is known that the development of halal tourism in West Sumatra province has had collaborations on innovation, but has not been optimal. The model of stakeholder collaboration is the pentahelix model - namely, the government, academia, private sector, community, and mass media. The suggestion conveyed was the need to increase networking between actors and motivational tourism actors to manage halal logos. [ABSTRACT FROM AUTHOR] |
