Digital Platform Entry Barriers for Familyrun SMEs.

Autor: Neff, Alexander, Keller, Alexandra, Hiller, Simon, Reusch, Steffen, Rygl, David
Předmět:
Zdroj: Proceedings of the Americas Conference on Information Systems (AMCIS); 2023, p1-10, 10p
Abstrakt: Family-run SMEs usually have a long tradition. They have specified their organizational structures and processes to their product or service over the years. Now these companies are facing various difficulties, such as the increasing shortage of skilled workers or new competition from digital technologies. We argue that digital platforms can be a challenge as well as an opportunity. In our perception, however, German family-run SMEs show a restrained adoption of those technologies. This article therefore examines the barriers to the use of digital platforms in the value creation process of family businesses. For this purpose, we followed the approach of design-oriented information systems. We evaluated transcripts of eleven interviews with family-run SMEs and identified five categories as barriers to enter: Customer, Sociotechnical, Personal, Resources, and non-specific Others. Finally, in the discussion we mapped these barriers to actors we assume to be capable of tearing them down in the future. [ABSTRACT FROM AUTHOR]
Databáze: Complementary Index