BRICOLAGE AS A MANAGEMENT TOOL: LITERATURE REVIEW.

Autor: Ferradas Martínez, Mónica, Soplin Rojas, Judith Marita, Malena Farro-Ruiz, Lizet, Chipana Chipana, Hilario, Masias Fernandez, Mery Gemeli
Předmět:
Zdroj: International Journal of Professional Business Review (JPBReview); 2023, Vol. 8 Issue 8, p1-17, 17p
Abstrakt: This article is a literature review that examines the concept of bricolage as a management tool in entrepreneurship. Bricolage involves using limited resources and improvisation to create new models. The review analyzes the characteristics of bricolage in different types of entrepreneurship and its consequences for ventures. The research methodology involved a systematic review of articles in various databases. The findings highlight the diverse characteristics of bricolage in different economic and geographical contexts, providing valuable insights for understanding its application in entrepreneurship and suggesting areas for further research. [Extracted from the article]
Databáze: Complementary Index