| Autor: |
Ugale, Supriya, Bisoyi, Dandeswar, Loudon, Gareth |
| Předmět: |
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| Zdroj: |
International Journal of Designed Objects; Jun2023, Vol. 17 Issue 1, p13-26, 14p |
| Abstrakt: |
This research study focuses on a culture-oriented approach to Color, Material, and Finish (CMF) design for products and its impact on product recognition. The study identifies the CMF elements of a traditional Maharashtrian craft and translates them onto a household product (a bowl). The research investigates the recognition value, viewer's perceptions, and preferences for the new proposed CMF designs of bowls that are inspired by Maharashtrian Khana sarees. A mixed-methods approach is taken combining qualitative and quantitative methods. Study results indicate that a cultural approach to CMF design allows designers to present more recognizable products in the market. CMF designers need to target a specific user group and cultural context to fulfill the user's aesthetic needs and desires. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Complementary Index |
| Externí odkaz: |
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