| Autor: |
Vielma, Roxana Dalila Escamilla, Segovia-Romo, Adriana, Fabián López, Jesús |
| Předmět: |
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| Zdroj: |
IEOM North American Conference Proceedings; 2021, p531-541, 11p |
| Abstrakt: |
This study aims to investigate the soft skills as a driver to customer service. And to see the customer service as an important organization's element. To this the research, a questionnaire was applied to 81 managers of the sales area of the automobile dealers. They are the ones who are directly with the collaborators who offers customer's expected service. To the data analyze and the results was using the stepwise multivariable regression in SPSS Statistics The findings revealed that Hospitality, Effective Communication, and Motivation are significant as a driver to customer service. Teamwork and Problem Solving were not significant. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Complementary Index |
| Externí odkaz: |
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