MR. BIG: JAY PENSKE NOW CONTROLS SOME OF THE MOST INFLUENTIAL MEDIA BRANDS IN HOLLYWOOD, MUSIC, ART, AND FASHION. HERE'S HOW AN ECCENTRIC, PRESS-SHY RACING HEIR PULLED IT OFF.

Autor:	APPLEFORD, STEVE
Předmět:	FASHION BUSINESS enterprises BUSINESS models INTERNET entertainment FASHION shows BRAND name products
Zdroj:	Los Angeles Magazine; May2023, Vol. 68 Issue 5, p76-83, 8p
Abstrakt:	The article focuses on Jay Penske, the chairman and Chief executive officer (CEO) of Fenske Media Corporation, who has built a media empire by acquiring various publications and online brands, including Rolling Stone, Variety, Billboard, and Dick Clark Productions. It mentions the Penske's strategy of accumulating media brands has defied the conventional decline of traditional print and online news media, making him a major player in the business of entertainment news.
Databáze:	Complementary Index
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