| Autor: |
Vasilica Bacter, Ramona, Chebeleu, Ioana Camelia, Axinte, Viorel, Olar, Valentina, Derban, Adrian |
| Předmět: |
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| Zdroj: |
Analele Universitatii din Oradea, Fascicula Ecotoxicologie, Zootehnie si Tehnologii în Industria Alimentara; 2022, Vol. 21 Issue Part A, p53-59, 7p |
| Abstrakt: |
Upon entering the gate of the rural tourist complex "Hanul Pescarilor" the tourist is welcomed by a fairytale world, feeling that fairy tales with princes and princesses seem to be taken from this realm. And to mark the wonder of the place, the lake around the inn, which covers an area of 8 hectares, has been landscaped, around which you can find pontoons specially designed for fishing. The promotional activity within the rural tourist complex "Hanul Pescarilor" refers to a set of communication approaches aimed at the permanent or occasional transmission, within the framework of promotions through various channels and channels, of messages intended to inform both potential customers and tour operators about the existence of the rural tourist complex, the characteristics of the tourist products and services offered, in order to strengthen a positive image and to cultivate a favourable attitude towards them and to determine the decision to purchase the tourist product or catering. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Complementary Index |
| Externí odkaz: |
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