Driving growth in consumer goods through programmatic M&A.

Autor:	Atmar, Harris, George, Kate Lloyd, Slelatt, Rodrigo, Rickert, Stefan
Předmět:	MERGERS & acquisitions CONSUMER goods BUSINESS enterprises CORPORATE culture CONSUMER package goods
Zdroj:	McKinsey Insights; 3/14/2023, pN.PAG-N.PAG, 1p
Abstrakt:	Many consumer goods acquirers learn this the hard way: in its haste to capitalize on a newly acquired challenger's secret sauce, one multinational food company rapidly integrated the brand into its cereal portfolio. Over the next several years, companies can build their integration muscle and fine-tune their strategy to become best-in-class acquirers, including honing deal-sourcing capabilities and maintaining a repository of integration playbooks. Common approaches include assigning supply chain capacity, selectively harnessing the acquirer's broader set of sales relationships, and using the acquirer's scale to amplify brand-led innovation. Companies that take a programmatic approach to M&A deals outperform their peers, but this strategy requires differentiated capabilities and effective execution. [Extracted from the article]
Databáze:	Complementary Index
Externí odkaz:	Zobrazit plný text záznamu Plný text ve formátu HTML
Nepřihlášeným uživatelům se plný text nezobrazuje	K zobrazení výsledku je třeba se přihlásit.