| Autor: |
Saraf, Dipti, Munjpara, Kavya, Patel, Prince |
| Předmět: |
|
| Zdroj: |
Drishtikon: A Management Journal; 2022, Vol. 13 Issue 1, p51-63, 13p |
| Abstrakt: |
Green banking means encouraging environmental-friendly exercises and reducing carbon footprints from the banking undertakings. Green Banking is a new way of conducting the banking business by considering hygienic environmental issues. Green banking is different from traditional banking, as green banking focuses on promoting environment-friendly banking. Environmental-friendly practices include the introduction of green products and services viz. Online Banking, Mobile Banking, Banking through ATMs, Green Deposits, Green Mortgages and Loans, Green Credit Cards, and Green Reward Checking Accounts. This paper attempts to analyse the influence of green banking products on the people of Ahmedabad city. ANOVA and chi-square tests are applied for analysing the significant relation difference between the key demographic factors of respondents and their opinion about switching over to green banking products. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Complementary Index |
| Externí odkaz: |
|
